Naturipe and Driscoll’s rely on PET clam-shell packaging for their range of berries. These market leaders in fruit along with egg producers maintain that PET containers are currently an effective packaging option.  PET containers protect products, are attractive at point of sale and extend the shelf life of berries compared to alternative materials.

Naturipe is promoting recycling of packaging and has included “How2Recycle” on labels.  The use of PET is regarded as sustainable if packs are recycled to post-user plastic material.  Although major chemical companies are installing recycling plants, there are extensive gaps in the chain from consumer to plant mainly due to deficiencies at the municipal collection and separation level.  The problems faced by the producers of berries are in this respect common to the egg industry where PET packaging is widely used but is disfavored by some consumer who are unaware of the possibility of recycling.