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Supermarkets Record Sales Increases During March

05/12/2020

Intense buying by consumers to stock pantries from mid-March, extending into April, increased net sales volume recorded by major supermarket chains.  The Kroger Company reported a 30 percent increase for March, Sprouts Farmers’ Market 26 percent, Alberson’s 47 percent and Natural Grocers 40 percent.  Since Whole Foods Market is now consolidated with the accounts of Amazon, there are no details on their sales volume.

 

It is questioned whether the unprecedented sales volume in March will be reflected in reduced volume in April, given that packaged food products purchased as a result of COVID-19 concerns may detract from subsequent monthly purchases.

 

It is clear that the chain extending from producers through to retail adapted within weeks and empty store shelves abnd rationing are now over. It is hoped that “shelter in place” restrictions leading to home preparation of meals will have a lasting effect on egg consumption and that more consumers will have experienced the ease and convenience of preparing egg dishes. A secondary discovery should be the value of eggs based on prevailing prices in relation to nutrient contribution.