Target reported sales on Wednesday and Thursday, 14-15th October as exceeding the previous internet promotion by a factor of 2.5.  Christina Hennington, Chief Merchandising Officer for Target stated, "as we kick off the holiday season with Target Deal Days, guests shopped thousands of items making this our biggest and most successful event ever".  Target reported that the most popular deals were for Apple iPods, KitchenAid mixers and toys.  Customers used same-day fulfillment options including drive-up and order pick-up that grew threefold from 2019.

Amazon claimed that its Prime Day broke records with third-party sellers reaching $3.5 billion in nineteen nations up 60 percent from 2019.

Best Buy offered "Black Friday" deals to coincide with Amazon and Target claiming increased sales value, but without disclosing specific figures.

COVID restrictions are changing shopping habits, intensifying online purchasing and trending towards items that conform to a stay-at-home lifestyle. The fact that Target highlighted the demand for KitchenAid mixers suggests more home cooking and hence consumption of eggs.