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AEB Reports Successful Complete Training Table Contest

 06/02/2022

Egg-NewsThe Complete Training Table Contest that ran from January 11th through March 11th featured Joy Bauer, a nutrition and lifestyle expert, on the TODAY show.  A NordicTrack home exercise system was offered as a prize with contestants challenged to submit egg recipes.

 

Egg-NewsThe contest contributed to an 18 percent increase in egg sales to the cohort participating in the training table contest.  It is estimated by Ketchum that eight thousand new consumers purchased eggs as a result of the contest.