A strategic alliance was recently announced between Ovotrack and Innovatec Hatchery Automation. Ovotrack is a leading supplier of traceability solutions for egg grading and processing.  Innovatec also based in Holland, specializes in hatchery automation with mechanical egg and chick-handling installations in the E.U. and the international market.

Based on extensive experience in table-egg  applications Ovotrack recently developed software and tracking systems for the hatchery segment of poultry production. Cooperation between the companies should contribute to the further growth of both enterprises with benefits to customers from the resulting synergy. 

In commenting on the agreement at the VIV Europe Exhibition, Job Beekhuis, Managing Director and founder of Ovotrack stated, "By joining our forces with Innovatec we are increasing our footprint into the hatchery sector".  He added, "The increasing demand for data in hatcheries and the growing focus on traceability is a global trend and the market is seeking innovative solutions that we can offer”.