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Dollar Tree to Suspend Sales of Shell Eggs


Dollar Tree announced on March 14th that due to high wholesale prices, it would suspend sales of shell eggs.  This is an overreaction since prices are declining and there is continuing demand for eggs and other refrigerated foods.  If customers cannot purchase eggs at Dollar Tree stores, they may well shift their purchases to deep discounters including Aldi.  It is generally accepted that higher price items carry larger margins and Dollar Tree has successively moved up unit prices, introducing a $3-$5 range in 2,000 stores. Their decision appears contrary to engendering additional custom and contributing to the bottom line and will be reversed.