Following the lead of many chains, H-E-B will promote recycling of plastic bags and film.  Curbside pick-up customers can now return single-use plastic in addition to brick and mortar shoppers who are able to dispose of plastic waste in collection bins within stores.  H-E-B operates a recycling center in addition to promoting the Keep Texas Recycling initiative.

H-E-B is ranked number 16 on the Progressive Grocer list of top food retailers and operates 430 stores in Texas, employing 154,000.