American Egg Board Generates 89 Million Impressions From Easter Egg Roll


The AEB has announced that publicity relating to the Easter Egg Roll, specifically mentioning the American Egg Board has generated more than 88.8 million impressions. Coverage included sponsorship of the AEB for the commemorative Egg. Bylined opinion articles were reproduced in local markets. Coverage included major media including CBS, CNN, AOL and Business Insider. Social media included Twitter, Instagram and Facebook.